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Explainer videos have become an essential tool for businesses to communicate their message effectively. These concise, captivating, and enlightening videos elucidate a commodity, amenity, or notion. In this guide, we will explore the different types of explainer videos, their benefits, costs, pricing, styles, and tips for creating an explainer video. We will also introduce 3 top tools to create an explainer video.

Explainer Video Benefits

Explainer videos have numerous benefits for businesses. They can help increase brand awareness, improve website traffic, boost conversion rates, and enhance customer engagement. Explainer videos are also an excellent way to simplify complex ideas and make them more accessible to the audience.

Explainer Video Costs and Pricing

The cost of creating an explainer video can vary depending on the type, style, and length of the video. Animated explainer videos are generally more expensive than live-action videos. The pricing for explainer videos can range from a few hundred dollars to thousands of dollars. However, the investment is worth it, as explainer videos can have a significant impact on a business’s success.

Different Types of Explainer Videos

There are several types of explainer videos, including:

  • Animated Explainer Videos: These videos use animation to explain a product or service. They are engaging, fun, and can simplify complex ideas.
  • Authentic Personage Demonstrative Videos: These recordings employ actual individuals to explicate a commodity or amenity. They are more personal and can help build trust with the audience.
  • Chalkboard Demonstrative Videos: These recordings utilize a chalkboard and a writing implement to expound a commodity or amenity. They are simple, effective, and can be cost-effective.
  • Screencast Explainer Videos: These videos use screen recording to explain a product or service. They are ideal for software or app demonstrations.

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Explainer Video Style

The style of an explainer video can vary depending on the type of video and the target audience. The style can be humorous, serious, or informative. It is essential to choose a style that resonates with the audience and aligns with the brand’s message.

Explainer Video Tips

Here are some tips for creating an effective explainer video:

  • Nói ngắn gọn và súc tích: The ideal length for an explainer video is between 60-90 seconds.
  • Focus on the problem: Highlight the problem that the product or service solves.
  • Use a clear and concise script: The script should be easy to understand and convey the message effectively.
  • Sử dụng hình ảnh: Visuals can help simplify complex ideas and make the video more engaging.
  • Include a call-to-action: The video should end with a call-to-action that encourages the audience to take action.

Tools to Create Explainer Videos

1. Mango WM – Best Explainer Video Maker

Mango WM is an excellent tool for creating an explainer video. It is a cloud-based platform that allows users to create professional-quality videos quickly and easily. Mango WM offers a wide range of templates, animations, and effects that can help create engaging explainer videos. The platform is user-friendly and does not require any technical skills. Main features of it:

  • User Friendly: Mango WM is a powerful tool that allows you to create high-quality explainer videos in just a few clicks. With its user-friendly interface and intuitive design, even those with no prior experience in video editing can create professional-looking videos. The software offers a wide range of features that make it the best choice for businesses of all sizes.
  • Mẫu khác nhau: One of the most notable features of Mango WM is its extensive library of templates. The software offers a wide range of templates that you can use to create videos for different purposes. Whether you want to create a product demo, a tutorial, or a promotional video, Mango WM has a template that suits your needs.
  • tùy chỉnh: Mango WM also offers a range of customization options that allow you to create videos that are tailored to your specific needs. You can add voiceovers, background music, and sound effects to your videos to make them more engaging. You can also add animations and special effects to make your videos more visually appealing.

Pricing Options of Mango WM

Miễn phíChuyên nghiệp$39 để truy cập trọn đời doanh nghiệp $199 để truy cập trọn đời
Mango Animate WatermarkKhông có hình mờKhông có hình mờ
Chất lượng video 576PChất lượng video 720PChất lượng video 1080P/2K/4K
Hoạt hình tay hạn chế40 + hình ảnh động tay80 + hình ảnh động tay
Chỉ các mẫu miễn phíCác mẫu miễn phí và Promẫu không giới hạn
10 + ký tự động30 + ký tự động50 + ký tự động 
2 nền cho mỗi dự án10 hình nền cho mỗi dự ánHình nền không giới hạn cho mỗi dự án 

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2. Wideo

Wideo is a web-based platform that allows users to create animated explainer videos. It offers a drag-and-drop interface and a wide range of templates, characters, and animations.

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3. Biteable

Biteable is a web-based platform that allows users to create animated explainer videos. It offers a wide range of templates, characters, and animations that can help create engaging videos. It also offers a library of stock footage and music that can be used in the videos.

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Conclusion

In conclusion, explainer videos are an effective way to communicate a message and engage with the audience. They can have a significant impact on a business’s success. By following the tips and using Mango WM as a tool, businesses can create high-quality explainer videos that resonate with their audience and achieve their goals.

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