Top 12 Practical Tips to Create Engaging Training Videos for Employees

Creating engaging employee training videos may significantly impact how your staff learns and retains information. In today’s fast-paced world, people do not just want to watch; they want to connect and understand. Knowing how to create training videos that are both entertaining and educational is crucial. Traditional training videos with slideshows and instructors’ narrations are boring, causing your employees to quickly lose interest. However, well-made training videos can make learning fun, memorable, and efficient.

So, what makes an employee training video engaging? It all comes down to careful planning, concise messaging, and the appropriate balance of information and graphics. You do not have to be a professional filmmaker to do it well. A few helpful tips will make a big difference.

This guide will share 12 tried-and-true strategies to help you create training videos that grab attention and ensure your message sticks. Ready to elevate your training game? Let’s dive in!

12 Valuable Ideas to Create Training Videos for Employees

1. Understand Your Audience

Knowing your target audience is essential before you begin to create training videos. You should adapt the information to your employees’ requirements, preferences, and prior knowledge by getting to know them.

Ask yourself a few key questions:

  • Which department are they from? (e.g., sales, customer service, human resources)
  • What is their level of expertise on the topic?
  • What problems are they trying to solve, or what skills do they want to gain?

You can modify the level of complexity of the content after you have a better understanding of your audience.

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2. Define Clear Learning Objectives

Creating training videos for employees is built on a foundation of well-defined learning objectives. They give you a blueprint for organizing the content and clearly explain to your audience what they will learn from watching. Without clear goals, it is easy for the video content to veer off track or overburden viewers with unrelated content.

“What should my employees be able to do or understand after watching this video?” is an excellent place to start. Clear learning objectives also help your viewers stay focused and motivated by giving them a strong sense of purpose.

employee training video

3. Keep the Content Concise and Focused

Your employees may feel exhausted if flooded with material or lengthy explanations. Aim to stay on topic and adequately communicate your main arguments. Divide complicated ideas into smaller, easier-to-understand parts so your staff may follow along without becoming overwhelmed. This makes it easier for employees to remember information by letting them take in information at their own pace.

training videos for employees

4. Create a Script and Storyboard

Create a thorough script outlining the dialogue, essential details, and transitions. Ensure the language is clear, brief, and aligned with the learning goals. The screenplay should guide the visuals to maintain an organized and seamless story.

Next, develop a storyboard to visualize the flow of the video. For every segment, including notes on the animations, graphics, camera angles, and visuals. This will assist you in arranging the pace and guarantee that the information flows naturally.

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5. Choose a Training Video Format

Selecting a format for training videos that work for your employees and content is vital. 

  • Screen Recordings: Perfect for software tutorials and step-by-step directions because they let viewers follow along directly on their devices. 
  • Explainer Videos: Suitable for simply and aesthetically presenting new ideas.
  • Animated Tutorials: Ideal for explaining abstract and complex concepts with captivating images. 
  • AI Talking Avatar videos: An innovative way for building a personal connection with the audience when used for motivational or educational purposes.

Ultimately, the format selection should consider your employees’ chosen learning style, the complexity of the subject matter, and the degree of engagement necessary to convey the message effectively.

employee training video

6. Maintain a Conversational and Relatable Tone

Use plain, ordinary language that your employees can comprehend if you want to keep your training videos easy to understand. To promote interactivity, ask questions and extend an invitation to participate. Use “you” and “we” to address the audience directly and connect them personally.

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7. Incorporate Interactive Elements

Instead of letting your employees observe passively, consider including interactive elements like polls, quizzes, or clickable hotspots. Furthermore, they have the option to select their learning path by utilizing systems that support branching scenarios, increasing the content’s relevance and interest. You may build a dynamic learning environment that promotes deeper investigation and a stronger connection with the topic by encouraging interactivity.

training videos for employees

8. Try Whiteboarding

Try whiteboarding if you think your employees will not understand what you are teaching them with just words! Simple hand-drawn graphics and animations are used in this kind of training video, together with text and voice-over. Whiteboarding is an excellent visual aid for explaining complicated ideas. It can also assist you in breaking down complex concepts into smaller, easier-to-understand chunks.

9. Add Subtitles and Closed Captions

It is easier for viewers to follow along with subtitles since you offer a text version of the spoken content, especially for non-native speakers or people with hearing difficulties. To provide a more thorough viewing experience, closed captions go one step further and describe non-dialogue auditory cues like sound effects or music changes. Additionally, by enabling your employees to read along while they listen, these elements help improve retention.

employee training video

10. Include Visual Elements

In addition to improving comprehension, visuals keep viewers interested. Use relevant images to highlight important points, and think about including infographics to represent complex material graphically. Animations dynamically illustrate procedures or ideas, which facilitates understanding. Additionally, using color coding and visual cues helps emphasize important information in your employee training videos. 

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11. Incorporate Music and Sound Effects Wisely

Select background music that complements the training video content without overwhelming the main message; a subtle, upbeat track can maintain viewer engagement. Use sound effects strategically to emphasize critical points or transitions, making the content more dynamic and memorable. However, ensure that audio levels are balanced, making the narration clear. 

training videos for employees

12. Utilize On-Screen Talent

A skilled presenter can enhance content delivery, making it more relatable and enjoyable for viewers. Choose someone who is knowledgeable about the subject and possesses charisma and a strong on-camera presence. This may include subject-matter experts or professional trainers who communicate effectively and resonate with the audience. Otherwise, adding a human-like avatar to training videos is a practical and creative alternative, which removes the need for cameras, actors, and microphones.

training videos for employees

Mango AI: A Secret Weapon to Create Training Videos for Employees

It is challenging to create training videos that truly educate and interact with employees, especially when balancing content complexity with viewer engagement. This is where Mango AI steps in as a powerful tool, transforming how training videos are created. 

Mango AI is a top-notch AI video generator designed to make video creation seamless. Gone are the days of ordinary employee training videos; Mango AI enables you to build interactive, personalized training experiences that keep employees hooked and eager to participate.

Here are the standout features of Mango AI for creating effective training videos:

  • טקסט לאנימציה: Turn your video scripts into AI videos with lifelike avatars speaking as professional presenters.
  • Video Templates: Access a wide library of well-designed training video templates tailored to different industries and applications.
  • Realistic AI Avatars: An extensive collection of AI avatars with flawless lip-syncing and natural facial movements.
  • קולות AI דמויי חיים: Convert text into natural-sounding voiceovers across multiple languages, helping you reach out to international employees.

Conclusion

Creating impactful training videos for employees is crucial for enhancing learning outcomes and ensuring your staff’s career development. By implementing the 12 practical tips outlined in this article, you can significantly improve the effectiveness of your training videos. As a versatile AI video generator, Mango AI empowers you to seamlessly create training videos that engage and educate your employees, making their learning enjoyable and memorable. With numerous video templates, realistic talking avatars, studio-quality AI voices, and more robust features, you are able to convert training materials into interactive videos within minutes. Get a free trial of Mango AI to transform your training videos.

Create Engaging Employee Traning Videos with Mango AI

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